• Product Marketing Manager and Content Marketing Writer

    Job Locations US-PA-Malvern
    Job ID
    # of Openings
    Experience Level
  • Overview

    About Frontline Education

    Frontline Education is a leading provider of SaaS EdTech solutions for educators and administrators across the United States. We serve more than 12,000 educational organizations nationwide.  Our solutions are used in all 50 states and have the largest data set in K12 Human Capital Management.  Partnering with school districts whose professionals and staff use our premier software solutions daily, we provide the data-driven education platform necessary for educators and administrators to make informed decisions and engage in best practices from the classroom to the central office.


    As Frontline Education continues to expand our software solutions and grow in the marketplace, it is important that we effectively communicate and reinforce how our solutions give our clients the opportunity to lead with insights.


    We are seeking a marketing professional to join our team to fill a dual role as a Product Marketing Manager and Content Marketing Writer to help us to craft our story in an impactful, authentic way. The ideal candidate will have previous marketing experience with ERP or business solutions for the K-12 disctrict office client including a solid understanding of the needs of the K-12 district office leadership team.  Responsibilities and expectations include:

    • Dedicated focus to earn a deep understanding of Frontline Education’s solutions as well as knowledge of the industry to understand the positive impact it creates for our school district clients
    • Responsible for creating and managing solution positioning and messaging as well as developing sales enablement tools
    • Engage with internal teams as the go-to resource for information related to competitive positioning, industry trends, key topics impacting the solution positioning and messaging
    • Create differential solution selling content and tools for our sales team such as whitepapers, presentations, storyboards for demonstrations, videos, case studies, testimonials, and internal facing battle cards and persona messaging documents
    • Work cross-functionally with product management, technology, pre-sales and finance to further understand the solution and to resolve client challenges
    • Exhibit agility with our rapidly changing and growing organization and customer base
    • Cultivate and nurture strong relationships with the sales team to serve as a key resource, presenting the value of the solution to ensure solid understanding, competitive market information and EdTech trends
    • Engage and collaborate with multiple internal departments to maximize product knowledge, product execution and delivery


    The ideal candidate will have a bachelor’s degree in Marketing or Communications, plus at least 5 years of product marketing experience.  Experience in pre-sales is a plus.  Domain or technology knowledge with ERP business solutions with the EdTech K-12 market is strongly preferred.  In addition, we seek the following:

    • Demonstrated ability to work and communicate in a team-oriented sales environment that allows for collaboration across service solution business lines
    • Superior interpersonal and communication skills including exceptional writing skills
    • Dedication to high quality customer service delivery and integrity through proven client and customer relationships
    • Strong organizational skills with demonstrated ability to strategically plan
    • Proficient in Microsoft Office to create powerful presentations


    We offer a competitive compensation package including a base salary, target bonus program and stellar benefits including unlimited PTO.  Our company growth has created a promising environment for career advancement and rewarding challenges.


    Before you decide if you are ready to make a true impact by joining a world class marketing team that directly influences the education industry, here are a few words about our culture:


    At Frontline, we are unique individuals, but we all hold to a set of guiding core values. Ultimately, many of them can be summed up in being trustworthy. We build relationships through open communication, which includes honesty, vulnerability, valuing team input and practicing personal and corporate humility. We lead by serving the best interests of those around us before ourselves (we call this “servant leadership”). At Frontline, we hire the right people and invest in those people through mentoring and professional development. While we work hard, we also always strive to balance family and work.  Our values consistently impact those around us, whether it is by providing outstanding customer service or treating those outside the company with respect.



    For more information about Frontline Education, visit www.frontlineeducation.com or contact our recruiting team at 484-328-4442.



    Frontline Education is proud to be a drug free workplace and an equal opportunity employer.


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